Brentwood Borough Renaissance GroupWordPress Website + Social Media Management
The Brentwood Borough Renaissance Group, an independent organisation whose aim is to encourage visitor traffic throughout the Borough, needed a platform to promote the activities of local shops and restaurants.
Local By Social created a WordPress website based on the Genesis framework to give the local trade clusters a ‘collective voice’ on the Internet to share their latest news and highlight upcoming events.
Designed in a magazine format, each section features context-sensitive widgets that pull in hyperlocal data, such as tweets from a particular trade cluster.
Local By Social also tweets on behalf of the Brentwood Borough Renaissance Group (@BwdRenaissance), extending the reach of the website and generating conversations with local shops and residents.